HIRE FREELANCE SEO/SEM SEARCH ENGINE OPTIMIZATION CONSULTANTS FOR LONG-TERM RANKING SUCCESS
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Long-term SEO Services
Your SEO consultant can help your customers find your business for years to come.
Do you want to make more money on the Internet? You can do that with sustainable search engine rankings – positions that remain strong even as the search engines play ping-pong with their algorithms.
Why our professional SEO consultants focus on long-term rankings
You know that effective SEO services can be like shining a spotlight on your business. Many websites retain high rankings year after year, helping their target market find their products and services. Your website could be a customer magnet, too. But the regrettable fact is that the Internet is teeming with SEO scams and fly-by-night operators who call themselves SEO specialists. Here are just a few ways we present ethical SEO services to our clients, so that your website will attract Google, Yahoo and MSN searchers for years to come:
What our SEO consultants do for you
We begin by assuming that your goal is to make a profit or promote a cause, not to be able to say "We are the top ranked site for super-gizmos." Our preoccupation with your bottom line begins in selecting the search terms to work on, so that you are targeting real and reachable customers who are ready to spend.
We then work to build your rankings, so that customers will find your website rather than your competitors' websites. More on this process below.
Finally, we make sure that your landing pages - the pages that will rank in the search engines - funnel customers into your sales process. This is a major oversight of many SEO consultants, who are focused just on what happens at Google or Yahoo or MSN, but do not take a direct interest in your sales process.
Our SEO consultants use the following search engine optimization principles:
Amazingly, many professional search engine optimizers are coders who think of themselves as coders. We are strategists, who think of ourselves as website marketers. We use coding as a tool to get our message across, but it is only one tool at our disposal.
Our SEO ranking success speaks for itself.
Overview of our search engine optimization process.
There is no magic formula for success and there are no connections that can buy you better search engine rankings. Effective SEO is much like any sport – have a better strategy, use better equipment, train better, know more and work harder than the competition. Here is an overview of what we do to help your website rank higher in search engines like Google, Yahoo and MSN/Live.com. (Remember – every website is unique, so not everything here will apply to yours):
Effective SEO – a play-by-play
A complete optimization package typically starts by an SEO website audit to understand a website’s strengths, weaknesses, challenges and opportunities in attracting targeted searchers through the search engines.
Next comes finding the "keywords" or search terms. We choose search terms with your bottom line in mind – ones that you can realistically compete for on your budget over the next 12 months. That often will include some level of competitor research.
Next, we map out those search terms, across your pages, grouping terms that support one another and separating those that would dilute or neutralize each other. Sometimes we recommend fresh content to address key search terms. This is the stage at which we often look at website architecture, if we have not already addressed it earlier.
Then we do the "on-page search engine optimization". We optimize your meta tags, your title tag, and your other tags. We edit your text for both robot and human visitors, and we work on both text and tag attributes. We make sure that the navigation helps the search engine robots to index your pages, understand what they are about, and maximize your PageRank and link popularity.
We build links to your website, looking first for non-reciprocal links, where you do not have to link back. Typically, those include directory listings and articles published on other websites, as well as references from authority sites and the new "social media" or "web 2.0". We also look for opportunities to create "link bait" – on-topic content that other websites will want to link to. Our guiding principle is in diversity, to create a natural linking pattern from the various websites that might be interested in linking to yours.
As we progress, we monitor the results over time and tweak pages as required. In some cases, we will come back to you with numerous additional recommendations as your website changes and as the state-of-the-art in search engine optimization changes – something most SEO consultants don’t take. We keep ahead of the trends so that your rankings can be maintained and enhanced. We also continue to report to you on your progress and our activities.
Want to hire an effective SEO consultant?
If you are looking for successful search engine optimization consultants to increase traffic, leads and sales on your website, contact The Happy Guy Marketing for a free quote. The more details you provide, the better we can serve you:
P.S.: Here are a couple other sources of information that might help you understand why The Happy Guy Marketing is not just a cookie-cutter SEO company:
Why we don’t brag the same way as most SEO consultants.
P.P.S.: Since 2003, David Leonhardt and The Happy Guy Marketing have been helping companies earn more money from their websites, both by attracting more targeted visitors and by helping websites better convert them into eager customers. Join The Happy Guy's SEO family - fill in the form above for a free quote.
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