David Leonhardt’s SEO and Social Media Marketing

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Archive for March, 2018

4 keyword research pitfalls that will ruin your SEO to oblivion

Saturday, March 10th, 2018

The SEO landscape can be unforgiving to those who cut corners.

Picture this: you pour in thousands of dollars building links. You finally manage to reach the first page. Plus, you went all in and got your hands dirty with pay-per-click (PPC).

But, wait. Despite ranking first and running PPC campaigns, your site isn’t raking in the cash.

Then it hits you — you were targeting the wrong keywords all along.

You rushed your keyword research. You didn’t think it through. You didn’t study user intent before matching keywords to content. You didn’t do your homework.

Oops.

4 Keyword Research Pitfalls That Will Ruin Your SEO to Oblivion (more…)

 


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