Matt Cutts, Google’s public face for webmasters and search engine consultants, has shown us how to do link bait. Oops, I mean, how to do really good quality content. Yeah, that’s what I meant to say.
Here is the link bait…I mean content:
Note that it is a numbered list, and not a “top 10″ list. Matt chose a top 9 list, which is just a little offbeat.. Note that there are plenty of illustrations. And the text and images combined are useful – actually demonstrating how to do something - not just silly stuff (although sometimes I like silly stuff, too).
Matt submitted it to Digg:
As of now, it has 42 Diggs.
Study it hard, becasue even if your content doesn’t get more than one or two Diggs, this is how the Google guru prepares his content, so you can’t go wrong posting something like this on your website.
There now, Matt just got a link from me as a result of his quality content. You see? It works.Written by David Leonhardt
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